'Blood in pee' campaign
We have created a central resources hub for Health Professionals which hosts all of our CRUK resources and further materials to help with managing the pandemic. We are updating the information as guidance changes. There is also a page specifically for patients on our about cancer hub.
Get in touch if you're planning a Be Clear on Cancer campaign or have a question that hasn’t been answered here.
The Be Clear on Cancer brand has been used to promote awareness and early diagnosis of bladder and kidney cancer since January 2012. It was piloted regionally from January to March 2013 and went national in England for the first time from October to November 2013; it was then repeated during the same period in October to November 2014 and February to March 2016.
The fourth national 'blood in pee' campaign will take place from 19 July to 23 September 2018. The key message being promoted is 'If you notice blood in your pee, even if it’s ‘just the once’, tell your doctor.' The advertising also highlights that finding cancer early makes it more treatable.
The advice, information and resources on these pages are available to any teams planning local activity for the current campaign.
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