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Swim 20k in June Challenge Fundraising Hub

Everything you need to help you reach your fundraising goals.

Fundraising pack

From fundraising boosters to training tips, our fundraising pack has everything you need to help you reach your goals.

Swim 20k Challenge Fundraising Pack thumbnail.

Download fundraising pack(PDF)

Fundraising tips

Shout about your challenge - keep sharing your Giving Page on different platforms

Share your Giving Page with friends, family, colleagues, and any clubs or communities you’re part of. Post it across your social media, or add the link to your email signature. People often need a few reminders before they decide to donate.

Personalise and update your Giving Page regularly

Tell your supporters why you’re taking part. Add images and videos to keep your supporters updated on your challenge progress. Fundraisers who add a post and image to their page typically raise double the amount.

Set a fundraising target and make the first donation

Fundraisers who set a target raise significantly more than those who don’t. Making the first contribution encourages others to follow your lead.

Host a wrap up event

Hold a wrap‑up event to celebrate finishing your challenge. Thank everyone who supported you and get in those last-minute extra donations.

Encourage your supports to add Gift Aid to their donation

If your supporters pay UK tax, encourage them to add Gift Aid to their donation and the Government will give Cancer Research UK 25% extra, recovered from the tax that they pay.

What's in the fundraising pack

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Challenge tips

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Fundraising ideas

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Facebook promotion tips

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Calendar

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Totaliser

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Sponsorship form

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Take part as a team

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Sweepstake instructions

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Sweepstake sheet

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Pledge card

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Certificate

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Fundraising poster

Digital challenge badges

Download and share your challenge badges to encourage donations

I'm swimming 20k this June challenge badge.

Goggles badge

Download goggles badge

I swam 20k in June - challenge complete badge.

Challenge complete badge

Digital fundraising milestone badges

First donation pink outline shield badge.

First donation badge

I've raised £25 blue outline shield badge.

£25 raised badge

I've raised £50 blue outline shield badge.

£50 raised badge

I've raised £100 pink outline shield badge.

£100 raised badge

I've raised £200 blue outline shield badge.

£200 raised badge

I've raised £300 blue outline shield badge.

£300 raised badge

I've raised £400 pink shield badge.

£400 raised badge

I've raised £500 blue shield badge.

£500 raised badge

Editable total raised blue shield badge.

Editable total raised badge

Show off hitting your fundraising milestones with our exclusive badges below.

Swim 20k in June Challenge

Visit our FAQs page

Get answers to your most common questions.

Sign up to the Swim 20k in June Challenge

Sign up to the challenge