Alexandra Burke designs bespoke 2011 t-shirt for Race for Life
X Factor winner and British pop superstar Alexandra Burke has designed this year’s exclusive Tesco and Cancer Research UK’s Race for Life celebrity t-shirt 2011. The bespoke vest top, which will raise money for Cancer Research UK’s work, has been given a touch of Alexandra’s signature slick urban style.
Inspired by Race for Life and the millions of amazing women who have taken part and raised an incredible £362 million since the series began, Alexandra was thrilled to be given the opportunity this year to put her own personal stamp on a stylish vest top for the 2011 series.
This year’s white vest top takes its style influence from the inner city streets, referencing hip-hop and r ‘n’b style with a feminine twist. It features a bold and urban graphic style print of a high-top trainer in hot pink against a grainy backdrop of smaller trainer designs and various designs of stereo speakers. The vest top is finished off with the personal touch of Alexandra’s signature in the corner in hot pink. This stunning and contemporary vest top is a must-have for any discerning fashionista’s wardrobe and represents the strong spirit and energy of Race for Life.
Alexandra Burke said: “I was thrilled to be asked to design the Race for Life 2011 t-shirt. I wanted a design that was a really cool graphic but that women would love to wear while taking part in the 5k events. And, of course, I had to have a bit of pink in there too! I hope loads of women across the country will be wearing these t-shirts when they walk, jog or run to help raise money to beat cancer.
2011 is a really ambitious year for Cancer Research UK’s Race for Life. Every two minutes someone is diagnosed with cancer, and that’s why this year more women than ever before are needed to join the girls at events across the UK. So come on ladies, get the girls together, bag yourself a gorgeous exclusive t-shirt and sign up to Race for Life 2011 today.”
Race for Life is the UK’s largest women only fundraising event where women of all ages, shapes and sizes come together and simply walk, jog or run 5k to help beat cancer. Women can enter the event from 17th January 2011 at www.raceforlife.org or by calling 0871 641 1111.
You can purchase the limited edition Race for Life t-shirt when you enter for Race for Life at www.raceforlife.org. The site opens for entries for the 2011 women-only 5k event series from 17th January 2011. The vest top is priced at £15.00. All of the profits from the t-shirt will go directly to help fund Cancer Research UK’s life saving work.
For further press information, high res images or cut-out product images please contact the Cancer Research UK press office on 020 3469 8315 or out of hours, on 07050 264 059
Notes to Editor
About Race for Life
- Race for Life opens for entries on 17th January 2011
- Entry fee is £14.99 to cover organisational and administration costs of the series
- Enter now at www.raceforlife.org or via the hotline on 0871 641 1111
- 2011 is the tenth year that Tesco will have been supporting Race for Life
- You can also follow Race for Life on twitter http://twitter.com/raceforlife and via facebook www.facebook.com/raceforlife