Cause related marketing partnerships

Cannons Health and Fitness

Jayne Middlemiss launching Cannons' partnership with Cancer Research UKCannons has teamed up with Cancer Research UK to develop the first ever charity/gym membership package. New and existing members will be given the opportunity to donate to Cancer Research UK whilst they remain a member of Cannons.

The membership package

The Cancer Research UK member package is a twelve month membership package, and for each month you are a member £4* is given to Cancer Research UK.

By signing up for the Cancer Research UK membership package you will also recieve:

  • 3 x 30 minute personal training sessions worth up to £60
  • 3 x guest passes worth up to £45

* £4 monthly gift is £2 from your monthly membership and £2 matched by Cannons Health Club every month. A twelve month contract applies.

How to join?

Just phone or visit your nearest Cannons club today and ask them about the Cancer Research UK membership package. For more information please visit the Cannons Gym website.

Health messaging

Cannons encourages and promotes a balanced lifestyle and the partnership with Cancer Research UK will focus on the Reduce the Risk campaign.

Throughout the partnership health awareness messaging will be available in clubs and online raising awareness of the avoidable risks of cancer and the importance of screening and early detection.

"It's believed that half of all cancers could be prevented by changes to lifestyle – in the UK this is around 135,000 cases a year. Our partnership with Cannons is important for raising awareness of what people can do to reduce their risk of cancer and encourage them to make positive changes in their lifestyle."
Louise Bishop, Cancer Research UK's Reduce the Risk Campaign manager

Fundraising for everyone

Cannons' logoIn addition to the membership package initiative, both staff and members at Cannons clubs across the country will be taking part in fundraising activities to raise money for Cancer Research UK.

Contact us

If your company is interested in working with Cancer Research UK through cause related marketing please complete our enquiry form.