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Be Clear on Cancer campaign

This section contains information about Be Clear on Cancer for healthcare professionals, local teams running cancer awareness and early diagnosis projects, and anyone who wants to find out more about the campaign.

The Be Clear on Cancer brand was developed by the Department of Health and first launched at a local level in 2010, and at a regional level in January 2011. Be Clear on Cancer campaigns aim to improve the early diagnosis of cancer by raising awareness of the signs and symptoms, and encouraging people to see their GP without delay. All campaigns are piloted first locally, and then regionally, before being rolled out at a national level if results are promising.

The video below outlines how the Be Clear on Cancer message aims to promote early diagnosis as well as encourage people to visit their GP sooner rather than later. 

Find out more about how and where Be Clear on Cancer is being used, and access a range of resources and useful tools by selecting one of the following campaigns:

Be Clear on Cancer is a cancer awareness campaign led by Public Health England, working in partnership with the Department of Health and NHS England. This page contains links to documents that we hope you find useful. Please note however that the views or opinions expressed within those links are not necessarily those of Cancer Research UK.

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Updated: 18 November 2011